Archive for the ‘New Media’ Category
A Simple Salad, A Simple Brand Message and Brady Media Group
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Brady Media Offers “Organic Media” Concept
DALLAS, TX — 03/29/10 — Brady Media Group, a Dallas-based media agency, now offers commercial clients the ability to create “Organic Media,” or proprietary, news-style media content developed on-site by a unique multi-media team.
“If you have a great story to tell, why aren’t you telling it yourself, instead of leaving it up to traditional media?” asks Dallas media strategist Jeff Brady. “In this digital era, each company has to amplify its brand message with relevant media, or be left behind,” he says.
His organic media service helps clients create news-style video stories, still photography, podcast production and e-marketing campaigns. Brady coined the ‘organic media’ term to describe his brand of content marketing for a sophisticated media audience.
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“We can move into a client’s space and develop narrative mobile media in a matter of days or even hours,” he says. “It’s a news-style product that is suitable for a website, social media platforms, a trade-show or an HD screen in the front lobby. Some of our clients like to call it ‘immediate media,’” he says.
Brady Media Group also offers publicity services to solicit news media coverage, but here too he offers a distinction. “As newsrooms change, so must public relations,” says Brady. “Journalists are still on the hunt for a unique story, but clients must find an innovative and immediate angle or pitch in order to get coverage, more so now than ever,” he says. “We approach each client from a journalist’s perspective, so our team can help develop an effective strategy. We know what works in a newsroom.”
The agency’s clients include Alerian Capital Management, K Post Company, Bloom Strategic Consulting and Innovations Medical.
About Brady Media Group
Jeff Brady leveraged his lengthy career as a Dallas TV news anchor and reporter to launch Brady Media Group last year with a strategic team of seasoned journalists, digital artists and social media specialists. His podcast, Media Mix with Jeff Brady, is available on iTunes and his blog is available at www.bradymediagroup.com
Contacts:
Lisa Mikals
Brady Media Group
817-313-1461
Email Contact
Michael Taylor
Brady Media Group
214-236-1270
Judge Debra Lehrmann First to Use New Smart Phone App
Mobile Video Feature Editorial
April 15, 2010
Judge Debra Lehrmann First to Use New Smart Phone App
By Deepika Mala, TMCnet Contributor
Judge Debra Lehrmann, Texas Supreme Court Candidate, has become the first political candidate to use a new smart phone application made for the GOP by distributing a video message.
BlackBerry and iPhone (News – Alert) users can avail her campaign video at no cost on BigRight TV, an interactive mobile app for conservative content. Timely video content is distributed by BigRight TV. Also it offers the viewers the ability to respond to calls to action.
“YouTube (News – Alert) has helped us reach a new audience of interested voters,” said Judge Lehrmann, a candidate for Place 3 on the Texas Supreme Court, “given the rapid growth of mobile devices, we think this new forum will allow us to explain the importance of judicial experience to Texans from Lubbock to Laredo.”
The strong judicial record and experience of Judge Lehrmann, has earned her the endorsements of conservative organizations and media outlets alike, faces former Dripping Springs lawmaker Rick Green in the only statewide Republican runoff race on Tuesday, April 13.
Lehrmann’s high-definition video clips were produced by Brady Media Group, a Dallas-based publicity agency. In addition, BMG also launched her YouTube channel, doubled the campaign’s Facebook (News – Alert) fan base, and developed a new email marketing campaign.
“Regardless of your political affiliation, Obama changed the face of political campaigns,” BMG CEO Jeff Brady, says. “No politician can afford to ignore social media anymore.”
In related news, Toktumi (News – Alert) has announced that its popular Line 2 iPhone app is available on Apple’s (News – Alert) iPad.
Deepika Mala is a contributing editor for TMCnet. To read more of her articles, please visit her columnist page.
Edited by Patrick Barnard
Gov. Perry Appoints Lehrmann as Justice to the Supreme Court of Texas
Gov. Perry Appoints Lehrmann as Justice to the Supreme Court of Texas
May 28, 2010
AUSTIN – Gov. Rick Perry has appointed Debra Lehrmann of Colleyville as justice to the Supreme Court of Texas effective June 21, 2010 for a term to expire at the next general election.
Lehrmann is judge of the 360th Judicial District Court and a former associate family law judge in Tarrant County with more than 22 years of service. She is chair-elect of the American Bar Association Family Law Section, a member of the Judicial Section of the State Bar of Texas, a fellow of the American and Texas Bar foundations, and a charter member of the Tarrant County Bar Foundation. Lehrmann is a member of the National Association of Judges, Tarrant County Women’s Bar Association, Tarrant County Bar Association, and Tarrant County Family Bar Association. She is also a member of the Eldon B. Mahon Inn of Court and past president of the Fort Worth/Tarrant County Young Lawyers Association. Lehrmann is a commissioner on the Uniform Law Commission, past president of the Texas Chapter of the Association of Family and Conciliatory Courts, former chair of Tarrant County Adoption Day, and a past board member of the Tarrant County Dispute Resolution Services and Tarrant County Community Enrichment Center’s Open Arms program. She received a bachelor’s degree and a law degree from the University of Texas.
